Who are you, he says. It’s early and overcast and the wind is blowing sideways. I’m not a morning person and this combination wasn’t about to change that. Neither was the surf, which was a long way from good. The greeting came with just that edge of habitual hostility that comes as second nature to long-time surfers. Who are you, I’ve never seen you before. A secret handshake, a familiar ritual. I started laughing.
Did I tell you about the crabs? I don’t think I told you about the crabs.
In August, I went to Seattle to talk to the crew at evo.com, who are a brick and mortar and online retail outlet. They sell all our favorite toys, basically — skis, bikes, surfboards, whathaveyou. They’re trying to crack the code on how to do retail in an internet world and so far, it’s working out for them, thanks to a combination of fun, in-store events and extensive online inventory. Founder Bryce Phillips is convinced that the outdoor industry needs brick and mortar stores and he’s out to find a model that works. You can read more about that whole thing here.
My friend Katie, making Malibu look like a dream come true.
The Tour de France is winding through France’s flat farmlands, as it does every year around this time. Want some reasons it’s cool? I contributed to a list thingy for Bicycling.
I also wrote a story about sprinter Mark Cavendish, which was pretty ruthlessly overtaken by events. Thanks to some quick work with my editor, we managed to salvage it, but it was a close run thing. Honestly, I just needed the guy to finish a safe fourth. I feel like that should not have been too much to ask. But it’s the Tour, so you know, you rarely get what you ask for.